hi my name is Victor I work in the
MikroTik marketing department and
today I want to give you top five
reasons to choose MikroTik. Reason number 1:
the ecosystem! You see we've been in
business for 30 years and the product
line which was small at first has grown
and the growth was defined by your needs
so now with MikroTik you can start and
finish projects of any scope, we have
60 GHz devices, we have 5G/LTE we have
IoT devices, LoRa, Bluetooth asset tracking
we have all kinds of solutions
for home, for Enterprise, routers switches
so it doesn't matter who you are and
what your needs are, there's a tool in
our toolbox specific for your needs
reason number two
the software you see here at MikroTik we
really care about the hardware and
that's why we've been making our own
software ever since...
so that everything works as intended!
The main feature of RouterOS
the most advanced software on the networking market
is that it doesn't limit you it
doesn't limit you and it doesn't limit
the devices, so even the most simple
MikroTik device can be pushed to its
limits should you desire so
and on one hand
it is like a Sandbox: unlimited creativity
the problems which even here
my colleagues would not imagine, you can
try and solve them with the tools RouterOS
provides because you can do anything
all kinds of advanced scripting and
complicated like trigger events and so
on
on the other hand sometimes you don't
need all of that sometimes you just want
to set things up and leave them and
prevent your own clients from messing
things up you can do that all kinds of
remote solutions and all kinds of
limitations can be applied by you or by the
system administrator and I haven't seen
software as flexible as RouterOS, believe me
now
reason number three: no paywall, we don't
do subscriptions, we don't do any
weird paid features, if you buy the
device - you get all the features, you get
all the software forever
so you don't have to think like hmm is
this the right choice or or read through
all kinds of guides and ask for advices
no just buy it and use it it's simple as that
reason number four
competitive pricing, and when I say
competitive I really mean no contest at all
we have the best prices on the
market while having the most features on
the market, that's an insane deal
for example the latest 100 gigabit
switch
that has 400 gigabit ports
how much do you think it costs? well I
will tell you, it costs less than some of
the newest iPhones, it costs around the
same as the latest iPhone which is not a
pro version... so a phone or a 400 gigabit
Port switch? Great prices!
Reason number five
MikroTik is everywhere
and I mean that on multiple levels. First
of all the physical plane you can see
our solutions in the oceans, in the
extreme cold, like mountains
even on Mount Everest! We've seen
MikroTik deployments in space research
we've seen some stuff on the
SpaceX Falcon
devices
so that there's that, then there's the
legislation. so, we are
based in Riga, Latvia, which is in EU and
you know that in European Union the
regulation is pretty strict
both from the end user perspective - all
the devices are inspected to be safe to
comply with all kinds of security
standards
and also from production perspective, so
you know that nowadays we live in a
world where there are all kinds of
information threats, cyber security has
never been so important and we are being
constantly audited
and there are independent Auditors that
look at how we Source the parts
how everything is made. We have trusted
partners and
the idea, the conception of a product is
born in Riga, all the prototypes are made
here and most of our devices are made
here, so there's that. MikroTik is all
about smooth long-term cooperation with
no surprises. You can just rest assured
that everything is going to be fine.
Then there's another thing: the community
we have MikroTik trainers, instructors
even training centers everywhere, it
doesn't matter if you are in Europe, in
Americas, in Asia
we have instructors, trainers
in all of the globe, so you will always
have someone to ask for an advice or
maybe to hire someone to build your
setups for you or just do like some a
small consultation jobs, the community is
huge and it is strong. So these are my
top five reasons I know that many people
have their own reasons to choose
MikroTik and at some point I hope I will
meet you in person in one of the user
meetings or maybe maybe in a conference
or event like this one and you can tell
me your reasons, because I know
MikroTik is the best choice for you.